Longview ISD Brand Identity Standards
The Longview ISD brand is a critical institutional asset that distinguishes the District’s work and achievements at the state and national levels. To maintain consistency and public recognition, this Branding Guide governs the approved use and display of all official district and campus logos.
Logo Usage Guidelines
All logos must be used exactly as provided by Longview ISD.
Logos must render clearly and consistently across all print and digital platforms.
No modifications to logo color, content, scale, or graphic elements are permitted.
Logos may not be used to promote non-district events or imply district endorsement without prior written authorization.
Campus Logos & Intellectual Property
All official campus branding must align with Longview ISD-provided standards and files.
No adaptations or alterations of campus logos are allowed.
Use of district or campus logos for commercial purposes, or outside the scope of district business, is strictly prohibited.
Need a Vector or EPS File?
Email: ask@LISD.org
Longview ISD’s district branding reflects our core values and unifies our communications across departments and platforms. This section provides guidance on logo usage, typography, color palettes, and approved district-wide assets. All materials are designed to ensure clarity, consistency, and recognition in all public-facing content.
District Brands & Logos
Each Longview ISD campus maintains a distinct visual identity aligned with district standards. This section outlines usage rules for individual campus logos, mascots, and custom assets. Guidelines ensure that every campus brand reinforces the broader Longview ISD identity while celebrating local pride.
Longview High