LISD Community Relations earns National honors

STOCK PHOTO press conference

Longview ISD Community Relations has received multiple awards at the 2023 National School Public Relations Association (NSPRA) Awards the organization announced today. 

The accolades were bestowed upon the team in the categories of Publications and Digital Media Excellence, Print Newsletter/Newspaper External Audience, Video Produced In-House, Branding/Image Packaging, Special-Purpose Publication/Flyer, and the prestigious 2023 NSPRA Award of Excellence for E-Newsletter.

"What makes these awards especially noteworthy is that Longview ISD achieved national honors in every category for which were nominated, for the second consecutive year," said Dr. James Hockenberry, Assistant Superintendent for District Services, and immediate supervisor of the district's Community Relations department.

The exceptional work of Longview ISD Community Relations was recognized during the Annual Meeting and Celebration of Achievement at the NSPRA 2023 National Seminar Sunday, July 16 at the St. Louis Union Station Hotel in Missouri. 

In addition to the acknowledgment on the NSPRA website, this gathering of distinguished professionals will honor and highlight the remarkable accomplishments of public school communicators across the country.

The Longview ISD Community Relations team, composed of Mrs. Elizabeth Ross, Mr. Francisco Rojas, Mrs. Kacy Swaim, Mr. Dustin Taylor, and Communications Director Mr. Matthew Prosser, has demonstrated outstanding dedication, creativity, and innovation in the field of school communication. 

"Once again [LISD Community Relations] has exceeded our expectations with their commitment to excellence in publications, digital and multimedia in keeping our community and local stakeholders informed," said Dr. Hockenberry. "Their dedication and creativity have elevated our district's communication efforts to new heights. I am incredibly proud of their achievements and grateful for their contributions to the success of Longview ISD." 

Superintendent Dr. James Wilcox agreed. 

"We are thrilled and immensely proud of the Longview ISD Community Relations team for their outstanding accomplishments," he said. "This well-deserved honor is a testament to their hard work and creativity. Congratulations to the entire team on this remarkable achievement!"

NSPRA, renowned as the leader in school communication, serves a membership of over 2,700 professionals primarily working as communication directors in public school districts and education organizations across the United States and Canada. With a commitment to excellence, NSPRA offers unparalleled professional development opportunities, including on-demand learning, an annual National Seminar, webinars, online forums, and a wealth of valuable resources.

For further information about NSPRA and its initiatives, please visit the official website at